- Scope
- Point solutions for specific advising tasks.
- Goal
- Optimizes for graduation or post-sec enrollment.
- Design
- Helps educators check boxes or meet requirements.
- Offerings for Educators
- Disconnected tools with data limited to task completion.
- Offerings for Students
- Create more busy work than value.
- Implementation
- More work added onto educators' plates.

Drive Economic Empowerment
Meet the advising system for districts, schools, and orgs committed to postsecondary and career readiness success.


























































































Deliver an education that turns into job market success
Backrs combines methodology, technology, data, and training into one integrated system that unlocks personalized, rigorous postsecondary and career advising at scale.
AI-Native Coaching Platform
Not built to check boxes. Built to scale rigorous, data-driven coaching.
Tech for Educators
- AI-native coaching dashboard that provides instant insight into students' goals, strengths, and areas for growth.
- Assistant coach delivers suggestions and materials for high-leverage, efficient interventions.
- Reporting tools that deliver comprehensive student- and cohort-level data.
Tech for Students
- State-of-the-art postsecondary and career success tools such as Blueprint—our life planner—SAT/ACT booster, resume builder.
- Postsecondary institution, major, and career exploration tools that integrate “fit” and exclusive data on ROI, AI disruption, etc.
- AI coach that personalizes and contextualizes everything on the platform for students. Voice-to-text enabled!
- 5,000+ durable skill-building resources.
- On track/off track assessments that give students insight into their progress, strengths, and areas of growth.
- Over 3M in scholarship opportunities and thousands of internship and job opportunities.
AI-Native Coaching Platform
Not built to check boxes. Built to scale rigorous, data-driven coaching.
Tech for Educators
- AI-native coaching dashboard that provides instant insight into students' goals, strengths, and areas for growth.
- Assistant coach delivers suggestions and materials for high-leverage, efficient interventions.
- Reporting tools that deliver comprehensive student- and cohort-level data.
Tech for Students
- State-of-the-art postsecondary and career success tools such as Blueprint—our life planner—SAT/ACT booster, resume builder.
- Postsecondary institution, major, and career exploration tools that integrate “fit” and exclusive data on ROI, AI disruption, etc.
- AI coach that personalizes and contextualizes everything on the platform for students. Voice-to-text enabled!
- 5,000+ durable skill-building resources.
- On track/off track assessments that give students insight into their progress, strengths, and areas of growth.
- Over 3M in scholarship opportunities and thousands of internship and job opportunities.
Outcomes-Driven Advising
Our approach to advising goes beyond graduation to prepare students for a strong career launch in today's job market.
- Reverse engineers each student's postsecondary and career success plan from their life aspirations.
- Addresses all assets students need to compete in today's job market.
- Enables efficient coaching through diagnosis of student strengths and highest priority areas of growth.
- Optimizes for optionality, the quantity of high quality, aspiration-aligned opportunities available to a student.
- Operationalized in our technology, implemented through our curriculum.
Exclusive Data for Better Guidance
Give educators the insights they need to guide students toward high-value schools, majors, and career pathways.
- Compare the 10-, 15-, 20-, 30-, and 40-year return on investment of postsecondary institutions.
- Break down return on investment by program and major.
- Identify majors that are in demand, create the most optionality, and are most or least exposed to AI.
- Understand what it takes to stand out across career pathways and which offer the strongest opportunities for recent graduates.
- Explore additional insights that help students make informed postsecondary and career decisions.
Immersive Professional Development
Expert-led, interactive trainings on the frameworks, data, and practices that underpin Outcomes-Driven Advising. Explore async, virtual, and in-person opportunities.

- Shift mindsets from meeting requirements to championing the long-term life outcomes students want.
- Build skills to deliver more personalized, efficient coaching within constraints.
- Learn how to use industry-leading data on schools, majors, and careers to ensure students are positioned for success in today's job market.
- Become a certified Outcomes-Driven Advisor.
You don't need another tool.
You need a system that works.
We know advisors face challenging constraints. But we also know they want to deliver rigorous college and career coaching. That's why we didn't build a model that asks less of them. We built the resources they need to do more.
| Category | Other solutions | Backrs |
|---|---|---|
| Scope | Point solutions for specific advising tasks. | Unified system to expand what's possible with advising. |
| Goal | Optimizes for graduation or post-sec enrollment. | Optimizes for a strong career launch, upward mobility, and students' unique life aspirations. |
| Design | Helps educators check boxes or meet requirements. | Enables educators to effectively champion students' long-term aspirations. |
| Offerings for Educators | Disconnected tools with data limited to task completion. | Fully integrated, AI-native platform with companion curriculum and 360° reporting on students and cohorts.Explore our coaching dash → |
| Offerings for Students | Create more busy work than value. | Fully integrated, intuitive, AI-native platform that provides personalized, data-driven coaching.See for yourself → |
| Implementation | More work added onto educators' plates. | Seamless and fully supported by Backrs staff. |
- Scope
- Unified system to expand what's possible with advising.
- Goal
- Optimizes for a strong career launch, upward mobility, and students' unique life aspirations.
- Design
- Enables educators to effectively champion students' long-term aspirations.
- Offerings for Educators
- Fully integrated, AI-native platform with companion curriculum and 360° reporting on students and cohorts.Explore our coaching dash →
- Offerings for Students
- Fully integrated, intuitive, AI-native platform that provides personalized, data-driven coaching.See for yourself →
- Implementation
- Seamless and fully supported by Backrs staff.
“Noble Schools is excited to partner with Backrs...to help our students not just apply to and get accepted into incredible institutions but also guide them in determining best majors and career pathways to follow to give them the highest rate of academic and professional success.”

Michelle Santos
Director of College Counseling, Noble Schools
“I am excited to partner with Backrs because of the alignment of values between Da Vinci Schools and Backrs, and the opportunity that Backrs will give us to leverage their expertise, research insights, and experience with network partners to help Da Vinci students make good choices on their path to a strong early career.”

Steve Wallis
Assistant Superintendent of Educational Services, Da Vinci Schools
“We've seen increased student engagement, clearer career direction, and a boost in confidence as students articulate and pursue their goals. It's been a game-changer for helping us meet our mission of preparing students for life beyond the classroom.”

William Clark
COOP to Careers Team, University of Cincinnati
“This year, we'll use Backrs to deepen career exploration and job-readiness support for our alumni while equipping advisors with the tools, resources, and AI-informed insights needed to lead more individualized career conversations. Together, we can expand what is possible for alumni while helping staff deliver high-quality, career-connected advising at scale.”

Tessa Kratz
Executive Director, KIPP NYC
“This partnership has allowed us to stay focused on our broader organizational goals while offering a unique, high-impact opportunity to our students. It has expanded our postsecondary support capacity without increasing the burden on our internal staff. Backrs complements our existing model and helps scholars stay the course through college.”

Irving Williams III
Managing Director of KIPP Forward
“Our partnership with Backrs aligns with our data-driven approach to help students make informed, personalized decisions about their futures. Backrs allows our students to evaluate long-term success and return on investment when deciding on college and post-secondary programs.”

Mark Stulberg
Director of College Counseling, North Star Academy Charter School
Our Offerings
Select all of the opportunities that interest you, and we'll route you to the next best step:
Our Outcomes
Progress made. Degrees earned. Internships landed. Careers launched.
“I received an employment offer through the internship I did throughout the summer. I am ecstatic and thankful that I was able to secure this internship through Backrs!”

Madriana, senior in college
“I've secured my first internship! I got this through Backrs…the internship deals with marketing and sales, and I'll be able to do it for a few months with the potential of being hired for a full time position. I wanted to say thank you and express how excited I am.”

Aurella, junior in college
“I was nominated as a finalist for the Evans Scholarship for Caddies and just 1 day after my finalist interview received the news I'd gotten it! This scholarship means a lot to me and my family and is going to create incredible opportunity for my future as it is a full ride scholarship!”

Brayden, senior in high school
“I GOT INTO NOTRE DAME! THANK YOU SO MUCH FOR ALL THE HELP!”

Chiadi, senior in high school
“UChicago called to let me know I've been accepted to their medical school! So far, I've been accepted to UChicago, Wake Forest, VCU, and Belmont.”

Tigist, senior in college
“Backrs really helped me with my college essay, helping me say all the right things, and I got a full ride to Morehouse!”

Ceasar, senior in high school
“My early decision results for Vanderbilt University came back yesterday and I got accepted! I am officially a commodore!”

Kelycia, senior in high school
“I will be attending WASHINGTON UNIVERSITY IN ST LOUIS, FULL RIDE!!!! I am double majoring in Computer Science & Education and participating in this 4+1 program to achieve my Masters in the fifth year.”

Keith, senior in high school
“I am very happy to share I did great on my finals and ended the semester with As and Bs. Thank you guys for your support in this first semester!”

Yessenia, freshman in college
Our Community
Join educators across the country who are partnering with us to close the education-to-employment gap. TapHover over any dot for some of what we’ve been up to there:
